The app, used end to end

'Free credits' opens a referral form

The green button beside the balance opens 'Give $20, get $20'. People expecting free credits get an invite link. Call it 'Invite & earn'.

Starter chips write a fill-in-the-blanks brief

One click fills the prompt with editable slots: character, goal, setting, style.

Two front doors, no guidance

Quick Start and Canvas are both offered, but nothing says when to pick which.

References from anywhere

Upload, audio, generate or search the web — good breadth for a brief.

Web images need a rights note

Pulling web images into commercial films needs a short usage disclaimer.

Slots teach a good brief

Structure without a form. Keep it, and add chips for duration and audience.

Same subject in every style

Rendering one scene in nine styles makes the comparison honest.

Nine tiles, one orphan

The last row holds a single tile; a 3×3 or 5×2 grid would read as complete.

The best screen in Keyframe

Characters, sets and a prop become reusable references before any video renders. Linked names in each shot show what carries over.

Drafting silently spent 68 credits

The balance went 5,000 → 4,932 while the agent generated references and frames. Nothing asked first or said it would cost credits.

Copy bug: 'the The Potter'

Entity names already include 'The', so shots read 'the The Potter' and 'The The Woman'.

One click spends 529 credits

No confirmation step. The estimate appears only in a hover tooltip (see A06).

Put the price on the button

'Generate video · 529' on the button itself, a confirm step above a threshold, and the remaining balance after the run.

Progress you can trust

While rendering it showed time remaining (~2 min) and a percentage; the film arrived in about three minutes.

The payoff is the smallest thing on screen

A narrow 9:16 player inside a 1440 layout. Give the film a large preview with shot-by-shot scrubbing and per-shot redo.

Download is the only exit

No share or review link, aspect-ratio variants or export settings.

Consistency holds across shots

Same potter, same mug, same woman from shot to shot. Four shots plus audio in about three minutes for 597 credits — roughly $7 at the referral rate of 834 credits = $10.

One film, two homes

Quick Start keeps the conversation; Canvas keeps 'Made for Quiet Canvas'. Recents differ per section, so a project has no single place to live.

New canvases start as 'Untitled'

With a black thumbnail and only a date. Name them from the first prompt, as Quick Start does.

'This shared canvas is empty'

Shown on a private, brand-new canvas. Offer three starts instead: add a node, start from a template, or describe the film to the agent.

No 'Add' until the connection lands

While 'Connecting…' shows, the toolbar renders without its Add button.

Searchable, grouped node menu

Core / Generate / Enhance / Misc is a solid structure.

A joke node sits in the production menu

'Mosquito — add one tiny mosquito to an image' is listed between Video Analysis and Voice Generator. 26 node types and no recents or favourites.

Generic suggestions on an empty canvas

Offer 'Turn a script into a storyboard' or 'Start from a template' when there is nothing to build on yet.

The hand-off is excellent

Every reference, shot and clip becomes an editable node with its own model and cost.

Unreadable at fit-to-screen

A tall column of text-heavy nodes, with no scene grouping, shot numbers or minimap.

'Run' fires every generation node

The button says only 'Run', next to the balance, with no estimate of what a full re-run costs.

The finished film isn't on the timeline

Even in the canvas Quick Start built, the timeline opens empty ('Drop media'). The cut Quick Start already made should be laid out here.

A tutorial that teaches the core idea

Create a character, then reuse it as a reference — consistency in two steps.

Your result is the smallest image on screen

The tutorial's sample image dominates while the user's own generation is a small thumbnail in the corner.

Mode switch is two tiny icons

Switching image → video silently swaps the model, duration, resolution and audio controls.

A model list without decision help

Provider and modality, but no price, speed or 'best for'. An upscaler and a matte tool are listed as image models.

'Generate · 7 credits' appears only on hover

The button itself is an unlabeled arrow. Show the cost on it at all times.

Price on every card

The clearest cost communication in the app. Copy this pattern everywhere else.

A different app inside the app

Its own hero, tabs and type scale make it feel bolted on rather than part of Keyframe.

Product-link import

A strong shortcut for e-commerce teams.

Logged-out copy shown to a signed-in user

A third title style

Condensed caps here and in Templates, a serif in Quick Start, sentence-case Inter elsewhere.

Raw markdown in card copy

'**Screen Escape Hook** —' renders literally.

No cost or time on the cards

The detail page shows ~6 min · 945 credits; put that on the grid, and add search and input-type filters.

Time and price before you run

'~6 min · 945 credits' is exactly right.

Internal field names

'Image Input-1' and 'Text Input-1' should read 'Your photo' and 'What should they say?'.

A referral program behind a “Free credits” label

Rename the button 'Invite & earn', or open a real free-credit offer.

One thing, four names

'Quick Start' in the nav, 'Quickstarts' in labels, 'storyboard chat' in the empty state, 'New storyboard' on the button.

Team-ready billing

Per-workspace credits, transfers and invites already exist.

The only place credits meet dollars

834 credits = $10. Use this rate on Generate buttons and on the pricing page.

MCP with an honest warning

Competitors market agent / MCP support on their homepages; Keyframe's site never mentions it.

Scoped, expiring API keys

Two currencies and false precision

Packs are shown in approximate rupees with paise ('~₹2,891.41'); auto-reload and referrals are in USD.

'Subscription plans' lists no plans

Only auto-reload sits under this heading.

A real ledger

Filters, a running balance and refunds — this builds trust.

27 video models in a native select

Including legacy and preview entries, with no guidance on which to choose.